Setting up gift card products - step #1: gift card product details

The first step of the gift card product builder teaches you how to set up gift card product details.

Discover how to specify the gift card product name, SKU, category, visibility, photos, details, and sort order, as well as get answers to frequently asked questions

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Are you new to setting up gift card products? You can start by reading the first article in this series: Setting up gift cards as products for purchase.

Are you new to gift cards? You can start here: Getting started with Gift Cards.

 


Setting up gift card product details

Find the gift card product details settings under the Details tab in the first step of the product builder.

Gift cards page with arrow highlighting the ‘Details’ tab

 


Naming your gift card

You can start by entering the gift card Name in the field provided.

Gift cards are often categorized into different tiers or levels, each offering varying amounts of value, benefits, or perks, so that the name can represent one of these levels, e.g., Bronze or Bronze $25.00.

Gift card builder details page with arrow highlighting the ‘Name’ field.

 


Providing a SKU for your gift card

What is a SKU? A SKU (or Stock Keeping Unit) is a unique identifier for each distinct gift card product. It is often a combination of letters and numbers.

The system automatically generates a SKU based on the name you enter for your gift card.

Gift card builder details page with an arrow pointing to the 'SKU' field, used to track or manage inventory.
 

Do you want to change your SKU? Follow these steps:

  1. Click the pencil icon next to the SKU field.
  2. Enter your preferred SKU.
  3. Click the checkmark button () to save your update.
     

Choosing a category for your gift card

You need to choose a Category from the drop-down menu. The most commonly used category is, unsurprisingly, Gift Cards!

  1. Place your cursor in the Category field.
  2. Enter the name of your new category (or select an existing category from the list).

    Gift card builder details page with arrow highlighting the ‘Category type' settings to select or type in a new category.
     
  3. Click on the drop-down or press [Enter] on your keyboard to add your new category.

    Gift card builder details page with arrow highlighting the option to enter your new category.
Callout icon of an open book outline, indicating a note. Choosing a category for your gift card does not limit the products guests can apply it to. For example, if you assign a gift card to the gift cards category, it can still be redeemed for products in other categories, like tours or rentals.

 


Specifying the visibility of your gift card

Decide who can see the gift card product on the booking page or widget - everyone, staff only, or as an upsell to other products.
 

Gift card builder details page with an arrow highlighting the 'Visibility' setting, which determines whether the gift card is visible to everyone or staff only.

  • Select Everyone to make your gift card visible for booking on your website.
  • Select Staff Only if you want the gift card visible only to your staff and on staff-only pages.
     

Adding photos to your gift card products

You can add an image representing the gift card product on the booking page.

You can drag and drop a file from your computer into the designated upload area or click on that space to open a File Finder (Mac) or File Explorer (Windows) on your computer and select the file to upload.

Supported formats include PNGJPG, and GIF at a max size of 10MB each.

Gift card builder details page with an arrow highlighting the option to remove the gift card product photo.
 

To remove an image, hover over the image and click the trash can icon in the bottom-right corner.

Gift card builder details page with arrow highlighting the option to remove gift card product photo.

 


Providing details about your gift card product

The Details field lets you add a brief description that customers can see on your booking page or widget.
 

Gift card builder details page with an arrow highlighting the 'Details' text area field, which lets you add a brief description visible to customers on your booking page or widget.


Use our editor to format the description for display. Format the text using the options provided (format, bold italic, underline, strikethrough, lists, link, line, align, size, text color) or work with the HTML code (<>).

Callout icon of an open book outline, indicating a note.

The system may sometimes still retain the formatting when pasting existing text into the text editor.

There are two ways to address this issue:

  1. When you copy text from a different document, paste it into an external editor and then paste the "plain text" into the above field.
  2. You can remove carried-over text styles from within the above field by directly editing the HTML as needed from the editor's HTML (<>) menu button.

 


Choosing the sort order of gift card products

You can specify where the gift card appears on your booking page or widget by entering a number in the Sort Order field, with 1 being the highest and the first to display.

1 - Guided Walking Tour
2 - Kayak Rental
3 - Zip Lining


Gift card builder details page with an arrow highlighting the 'Sort order' setting, which lets you control where the gift card product appears on your booking page or widget.

 


Frequently asked questions

Where can I quickly find this feature using the menu?

  • Products > Gift Cards > Add or edit gift card product > Details tab

What permissions do I need to use this feature?

  • Admin permissions or restricted permissions are required to Manage gift cards and Manage gift card products.

 


Navigating the gift card builder |    Step 2: Setting up gift card product validity >